UX Design, Research & Project Management
L.A. WORRELL
L.A. WORRELL
Designing Clarity in a Complicated World
About
About
Design is the invisible framework of our world; the chair you sit on, the screen you touch, the interface you trust. The average person encounters hundreds of designs each day, most without noticing, and that’s the point. When done right, design prevents confusion, reduces risk, and lets life flow effortlessly.
With over a decade in UX design and research, I create clarity within complexity, crafting systems that are intuitive, ethical, and quietly indispensable.
Design is the invisible framework of our world; the chair you sit on, the screen you touch, the interface you trust. The average person encounters hundreds of designs each day, most without noticing, and that’s the point. When done right, design prevents confusion, reduces risk, and lets life flow effortlessly.
With over a decade in UX design and research, I create clarity within complexity, crafting systems that are intuitive, ethical, and quietly indispensable.




Featured work
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Services
Services
I am dedicated to expanding my knowledge and expertise in my field. Throughout my career, I've acquired various skills, which I continue to perfect.
UX Design
Crafting visually appealing and user-friendly interfaces is key to early adoption and building a relationship with your audience.
UX Design
Crafting visually appealing and user-friendly interfaces is key to early adoption and building a relationship with your audience.
UX Design
Crafting visually appealing and user-friendly interfaces is key to early adoption and building a relationship with your audience.
UX Design
Crafting visually appealing and user-friendly interfaces is key to early adoption and building a relationship with your audience.
UX Research
The backbone of every project needs to be data driven user insights. We need to build what people want, with confidence.
UX Research
The backbone of every project needs to be data driven user insights. We need to build what people want, with confidence.
UX Research
The backbone of every project needs to be data driven user insights. We need to build what people want, with confidence.
UX Research
The backbone of every project needs to be data driven user insights. We need to build what people want, with confidence.
Brand & CX
Design can inspire trust or take it away. If you are a "big picture" person, then you know investing in high quality design can have long term impact.
Brand & CX
Design can inspire trust or take it away. If you are a "big picture" person, then you know investing in high quality design can have long term impact.
Brand & CX
Design can inspire trust or take it away. If you are a "big picture" person, then you know investing in high quality design can have long term impact.
Brand & CX
Design can inspire trust or take it away. If you are a "big picture" person, then you know investing in high quality design can have long term impact.
Strategy & Ideation
Either through small team sessions or larger scale workshops, knowledge on your audience + a company mission can bring the best ideas forward.
Strategy & Ideation
Either through small team sessions or larger scale workshops, knowledge on your audience + a company mission can bring the best ideas forward.
Strategy & Ideation
Either through small team sessions or larger scale workshops, knowledge on your audience + a company mission can bring the best ideas forward.
Strategy & Ideation
Either through small team sessions or larger scale workshops, knowledge on your audience + a company mission can bring the best ideas forward.
Experience
I bring over a decade of experience in corporate and financial services, specializing in digital transformation and user-centered design. My work has spanned creating innovative tools for global banks to streamline operations, enhance transparency, and drive strategic insights.
Consulting & Freelancing
UX, UXR and Brand
2024 - Present
Consulting & Freelancing
UX, UXR and Brand
2024 - Present
Consulting & Freelancing
UX, UXR and Brand
2024 - Present
ARTBANX AG
UX Design
2022 – 2024
ARTBANX AG
UX Design
2022 – 2024
ARTBANX AG
UX Design
2022 – 2024
Credit Suisse
Business Project Manager (Design Thinking, UX/Ul)
2020 – 2022
Credit Suisse
Business Project Manager (Design Thinking, UX/Ul)
2020 – 2022
Credit Suisse
Business Project Manager (Design Thinking, UX/Ul)
2020 – 2022
TEDxZurich
Head of Marketing & Design (Volunteer Unpayed Position)
2017 – 2021
TEDxZurich
Head of Marketing & Design (Volunteer Unpayed Position)
2017 – 2021
TEDxZurich
Head of Marketing & Design (Volunteer Unpayed Position)
2017 – 2021
Appway AG
Communication Design & UX
2016 – 2020
Appway AG
Communication Design & UX
2016 – 2020
Appway AG
Communication Design & UX
2016 – 2020
Institute for Data Sciences FHNW
UX Design &Research Assistant
2014 – 2016
Institute for Data Sciences FHNW
UX Design &Research Assistant
2014 – 2016
Institute for Data Sciences FHNW
UX Design &Research Assistant
2014 – 2016








